Supply Chain Management in a Catering Firm - 2366 Words

GHANA INSTITUTE OF MANAGEMENT AND PUBLIC ADMINISTRATION (GIMPA) PROGRAMME: PROJECT MANAGEMENT SUBJECT:SUPPLY CHAIN MANAGEMENT REPORT OF A SUPPLY CHAIN AUDIT OF COOLLAND CATERING SERVICE, ACCRA PREPARED BY: PRESENTED TO: DR. KOFI DADZIE 1. INTRODUCTION Supply chain performance has never been as important as it is today. In a global economy where supply chains, and not companies, battle one another, how a supply chain performs determines who will win the battle. To achieve maximum benefit from a supply chain, a supply chain must be performing at its best or anything it has gained will be short-lived. Yet, many companies are not aware of how their supply chains are performing or even what supply chain they are in. The†¦show more content†¦Coolland Catering Services started with three permanent staff in addition to its founder. Presently the company has thirty-three staff made up of thirteen permanent and twenty casual staff at their two branches in Accra. The company has a well equipped modern kitchen at its Dankwa Circle branch headed by a chief chef who supervises about seven (7) cooks. Coolland also has a procurement unit headed by the Managing Directress. The unit has three delivery vans driven by what Ms Adu calls them ‘drivers-logisticians’. The company’s customer service point (restaurant) at Dankwa Circle is under the supervision of Ms Adu whiles the Adabraka sales point is entrusted into the care of one of the caterers, who receives the cooked food for onward sales to consumers. 5.0 ANALYSIS OF THE SUPPLY CHAIN OF COOLLAND CATERING SERVICES The company’s general supply chain model illustrates its business operations from initial material purchase to delivery of products and services to the consumers. The business operation encompasses the flow of information, product, service, financial and knowledge. Coolland’s model is illustrated as follows: Integrated Supply Chain Framework with the focal company as Coolland Catering Services-CCS [pic] Key for the integrated Supply Chain framework |Item |Description | |R |DistributorsShow MoreRelatedSupply Chain Management in a Catering Firm2353 Words   |  10 Pages GHANA INSTITUTE OF MANAGEMENT AND PUBLIC ADMINISTRATION (GIMPA) PROGRAMME: PROJECT MANAGEMENT SUBJECT:SUPPLY CHAIN MANAGEMENT REPORT OF A SUPPLY CHAIN AUDIT OF COOLLAND CATERING SERVICE, ACCRA PREPARED BY: PRESENTED TO: DR. KOFI DADZIE 1. INTRODUCTION Supply chain performance has never been as important as it is today. In a global economy where supply chains, and not companies, battle one another, how a supply chain performs determines who will win the battle. To achieve maximumRead MoreSupply and Demand Chain Management: The Effect of Adding Services to Product Offerings by 823 Words   |  4 Pagesoperations management facts and theories are objectively presented throughout the article of â€Å"Supply and Demand Chain Management: The Effect of Adding Services to Product Offerings† by Oscar Bustinza, Glenn Parry and Ferran Vendrell-Herrero. These theories include supply chain management and competitive advantage, operations strategy and technology. The main purpose of the literature being reviewed is to address the research question of â€Å"How does changing the offering affect the supply and demandRead MoreSubway Value Chain Analysis1091 Words   |  5 PagesSubway-Porter Value Chain Introduction: SUBWAY was started 47 years ago in the year of 1965 by Fred Deluca. Subway is the market leader in the sub and sandwich shops offering a healthier alternative to traditional fast foods. Subway’s annual sales exceeded $ 6.3 billion, while countless awards and accolades have been bestowed its chain over the past 47 years. Subway has more than 33,500 units worldwide whilst its rapid growth has attracted many investments and brought it many competitorsRead MoreTypes Of Inventory Management System Essay1402 Words   |  6 Pages.1 Types of inventory management system 4.11Transit inventory Transit inventories result from the need to transport materials from one location to another. Merchandise shipped by truck or rail can sometimes take days or even months to go from a regional warehouse to a retail facility. Some big firm like supermarket uses this type of inventory. 4.12 Manufacturing inventory: Raw materials, work in progress, and finished goods Raw materials include goods in the form acquired from suppliers. For ExampleRead MoreImproving The Changing Societal Norms Of Operations Management1184 Words   |  5 PagesLogistics Introduction Manufacturing and Services has undergone many changes and has evolved tremendously over the years. The evolution is primarily due to dynamic market place which changes according to changing societal norms. Operations management is the result of interplay between these two, (ever changing market and society) and in the process, adopted many new trends practices to serve the changing societal demands. Thus, understanding of Operations in yesteryears is essential to anticipateRead MoreDiscuss, Using Examples, How the Relationship Between Operations in a Supply Chain Can Affect Way the Chain Works.2997 Words   |  12 Pagesin a supply chain can affect way the chain works. Supply chains are an important factor in the running of a company. A lot of business decisions can be based on how well the supply chain is flowing. The relationship between different operations within a supply chain can have a huge impact on the way the chain works, depending on how well these relationships are managed. This is why companies try to practice good supply chain management. This essay is going to be looking at supply chains and analysingRead MoreTypes Of Inventory Management System Essay1372 Words   |  6 Pages1 Types of inventory management system 4.11Transit inventory This type of inventory result from transport of raw materials from one point to another. The merchandise shipped by trucks or rail takes days or even months to move from regional warehouse to retail facility. Some big firm like supermarket uses this inventory. 4.12 Manufacturing inventory: This inventory includes raw materials, WIP and finished goods. Raw materials include goods in the form acquired from suppliers. For Example, BamburiRead MoreEdwards Restaurant and Sir Georges Catering Case Study15360 Words   |  62 PagesEdward’s Restaurant and Sir George’s Catering Case Analysis General Environment Demographic: Industry: Demographic factors are favorable to the restaurant industry. Approximately 52% of the 1993 population in the area was 60 years of age or over. This was considered the restaurant’s main target market. During the late 1980s and early 1990s, the number of people taking up permanent residence in the valley increased dramatically for various reasons. The climate was attractive for growing populationRead MoreCost Containment At Managing The Supply Chain1296 Words   |  6 Pagesmaker Caterpillar once said â€Å"In our industry, the competitor that`s best at managing the supply chain is probably going to be the most successful competitor over time. It`s a condition of success†. As companies try to gain acumen and growth, they are going to face various challenges irrespective of their industries and business verticals. The companies should do cost containment, carry out effective risk management, perform information sifting, create customer Intimacy and should tap globalization inRead MoreSupply Of A Food And Beverages Producing Company From India Essay1208 Words   |  5 PagesIntroduction The supply chain being considered is that of a Food and Beverages producing company from India. The firm procures raw materials like fresh fruits and milk from various vendors and process them at their plants to produce fruits juices and ice creams of various flavours. The products have short shelf life of maximum one month. They have four manufacturing plants in India which caters to North, south, west east regions of the country. They sell their products to the big retailers and

The United States Involvement During The Vietnam War

The United States involvement in the Vietnam War developed into one of the most brutal, yet necessary wars of The Cold War. Although the war was viewed poorly by most, it helped a weak, crumbling South Vietnam stand up to a strong powerful North Vietnam that was forcing communism on them. President Johnson even stated that â€Å"Our objective is the independence of South Vietnam and its freedom from attack.† The United States wanted to stop an oppressive government and to make sure the world is a safer, freer place for all people. The Vietnam War was worth fighting for as it sent a message to the world that communism is not the right form of government and that the United States was here to support small nations in dire circumstances. The war†¦show more content†¦North and South Vietnam became separate countries and fought in many battles. This was referred to at the Indochina War. Ultimately the French were defeated and a peace treaty called the Geneva Split was sig ned by both sides making the 17th parallel the border between North and South Vietnam. Bao was then replaced by Ngo Dinh Diem, who had a pro-democracy and anti-communist point of view. South Vietnam was renamed the Government of the Republic of Vietnam. After the split of Vietnam, the United States became very interested in stopping the spread of communism. This policy lead president Dwight D. Eisenhower to support South Vietnam. At the same time, Diem’s policy was to get all Viet Minh and northern supporters out of South Vietnam. He did this by ordering mass arrests of communists and later tortured and executed them. An estimated 100,000 people were arrested. After this incident, Viet Minh and others began to attack South Vietnam aiming at government officials and other high profile targets. This lead to skirmishes and firefights between North and South Vietnam, which received the attention of the United States. The United States sent a team to South Vietnam to look at the p otential of a war in Vietnam. The team concluded that the United States should build-up military, economic, and technical aid. After this recommendation, the United States increased aid, sent over 9,000 troops, and pledgedShow MoreRelatedUnited States Involvement During Vietnam War990 Words   |  4 Pagesconsiderably they has been involvements. For example US involvement in Vietnam war through out the1950s till 1960s. In that incidence united states supported France which was more a democratic side and rejected vietnamese nationalist Ho Chi who was known as a communist supported by Russia, and aided with the cost of the war. In 1964 the congress authorised Johnson the president to take necessary actions to prevent aggression against united states in Vietnam and bombing of Vietnam took place in responseRead MoreThe United States Involvement During The Vietnam War947 Words   |  4 Pagesthose conflicts have turned out into wars. Looking back at America’s â€Å"track record† with war, America has a worthy past of having its citizen’s support. Obviously the two World Wars we not controversial. The United States in the Korean War was criticized, fairly, for its strategy, but the need to defend South Korea was never questioned. In only the Vietnam War was the United States’ very participation critic ized. This is such a gigantic change with prior wars that it bears study as to why it happenedRead MoreThe United States Involvement During The Vietnam War1904 Words   |  8 PagesThe United States involvement in the Vietnam War primarily between the years 1964 and 1968 were brought about by the many hostilities and frustrations predominately based on issues of the Cold War, communism, the Policy of Containment, and the Domino Theory. When the United States first got involved in the Vietnam War in the first half of the 1960s, problems had been ongoing for quite sometime and were continuing to increasingly get worse. Throughout the period of U.S. involvement in the war, thereRead MoreThe United States Involvement During The Vietnam War1729 Words   |  7 PagesThe United States involvement in Vietnam was the longest war the U.S. has ever took part in and was considered an extended military engagement due to the fact congress never formally declared war with Vietnam (FCNL). The V ietnam War began on November 1, 1955 and lasted for 20 years until April 30, 1975. The war was fought between the communist Northern Vietnamese and the anti-communist Southern Vietnamese after the country was temporarily divided by the Geneva Accords. Americas entering of the VietnamRead MoreAnalyzing United States Involvement in Indonesia During the Vietnam War590 Words   |  2 PagesA comprehensive analysis of the United States involvement in Indonesia during the Vietnam War is a virtual case study in lessons learned and mistakes not to make during martial encounters. These errors and the lessons they provided spanned a number of different areas, and include noticeable blunders in social and cultural contexts, presidential leadership, and in diplomatic negotiations. Although the U.S. made a number of mistakes and miscalculations concerning the cultural needs of the South VietnameseRead MoreThe Vietnam War Cost the U.S. More than Money Essay902 Words   |  4 PagesU.S.A Involvement in Vietnam War Direct U.S. military involvement in The Vietnam War, the nations longest, cost fifty-eight thousand American lives. Only the Civil War and the two world wars were deadlier for Americans. During the decade of Vietnam start in 1964, the U.S Treasury spent over $140 billion on the war, enough money to fund urban regeneration projects in every major American city. In spite of these enormous costs and their accompanying public and private disturbance for the AmericanRead MoreAmerican Wars Abroad1567 Words   |  7 PagesDuring the Cold War the United States was involved in numerous conflicts overseas. As the Cold War progressed there were occasions where the US extended its participation beyond what was necessary by not acting in a quick and decisive ma nner. When dealing with crisis or conflict, America must not prolong foreign involvement. The Vietnam War and the Arms Race between the U.S. and the Soviet Union are two instances where America prolonged involvement past what was necessary. Certain aspects of bothRead MoreThe War Of The Vietnam War1475 Words   |  6 Pageson one such event, the Vietnam War, came from entertainment-based programs and the play Miss Saigon. Despite heavy coverage in such well-known comedic films as Forrest Gump and Good Morning Vietnam, the true events were anything but a laugh for those involved. In spite of the relative recentness of the events in Vietnam, many of today’s youths know little about the topic. The events in Vietnam raise the ever-present question on the ethics of third party involvement in a war otherwise unrelated toRead MoreSocial Differences Of The Korean War And Vietnam War826 Words   |  4 Pagescause of many wars. These two major wars, the Korean War and the Vietnam Wa r, not only had serious impact within the country, but also give a prime example of how similar and different between the two. Both wars were commenced similarly from its conflict with expansion of a communist government and the involvement of the United States. Differences came from the involvement of the United Nation and the outcome of both wars. The similarity between the two wars is the the factorRead MoreVietnam War Paper1273 Words   |  6 PagesThe Vietnam War escalated from a Vietnamese civil war into a limited international conflict, in which the United States was deeply involved. The Vietnam War was fought in South Vietnam between government forces aided by the United States and guerilla forces aided by the North Vietnamese. Despite increased American military involvement and signed peace agreements in 1973, the Vietnam War did not end until North Vietnams successful invasion of South Vietnam in 1975. The Vietnam War may have been The United States Involvement During The Vietnam War The United States involvement in Vietnam was the longest war the U.S. has ever took part in and was considered an extended military engagement due to the fact congress never formally declared war with Vietnam (FCNL). The Vietnam War began on November 1, 1955 and lasted for 20 years until April 30, 1975. The war was fought between the communist Northern Vietnamese and the anti-communist Southern Vietnamese after the country was temporarily divided by the Geneva Accords. Americas entering of the Vietnam War proved to be an extremely controversial decision due to citizens belief that the United States reasons for intervention were unnecessary nor justified, and young teens were mainly drafted under the Selective Service Act. The death toll of nearly 3,595,000 people from the war was the result of years of conflict in Vietnam prior to the war (Statistical). The policy of imperialism, division of Vietnam, and American Ideology created circumstances in which the Vietnam War was an inevitab le outcome that would forever change the lives of millions of people. The imperialistic goals of France and Japan created severe conflicts in Vietnam which led to Vietnamese revolutions and ultimately, the Vietnam War. Imperialism is defined as â€Å"a policy or practice by which a country increases its power by gaining control over other areas of the world† (Merriam). The French ruled in Vietnam from the late 1800s up until WWII; during this time, the Vietnamese often faced complications with them.Show MoreRelatedUnited States Involvement During Vietnam War990 Words   |  4 Pagesconsiderably they has been involvements. For example US involvement in Vietnam war through out the1950s till 1960s. In that incidence united states supported France which was more a democratic side and rejected vietnamese nationalist Ho Chi who was known as a communist supported by Russia, and aided with the cost of the war. In 1964 the congress authorised Johnson the president to take necessary actions to prevent aggression against united states in Vietnam and bombing of Vietnam took place in responseRead MoreThe United States Involvement During The Vietnam War1514 Words   |  7 PagesThe United States involvement in the Vietnam War developed into one of the most brutal, yet necessary wars of The Cold War. Although the war was viewed poorly by most, it helped a weak, crumbling South Vietnam stand up to a strong powerful North Vietnam that was forcing communism on them. President Johnson even stated that â€Å"Our objective is the independence of South Vietnam and its freedom from attack.† The United States wanted to stop an oppressive government and to make sure the world is a saferRead MoreThe United States Involvement During The Vietnam War947 Words   |  4 Pagesthose conflicts have turned out into wars. Looking back at America’s â€Å"track record† with war, America has a worthy past of having its citizen’s support. Obviously the two World Wars we not controversial. The United States in the Korean War was criticized, fairly, for its strategy, but the need to defend South Korea was never questioned. In only the Vietnam War was the United States’ very participation criticized. This is such a gigantic change with prior wars that it bears study as to why it happenedRead MoreThe United States Involvement During The Vietnam War1904 Words   |  8 PagesThe United States involvement in the Vietnam War primarily between the years 1964 and 1968 were brought about by the many hostilities and frustrations predominately based on issues of the Cold War, communism, the Policy of Containment, and the Domino Theory. When the United States first got involved in the Vietnam War in the first half of the 1960s, problems had been ongoing for quite sometime and were continuing to increasingly get worse. Throughout the period of U.S. involvement in the war, thereRead MoreAnalyzing United States Involvement in Indonesia During the Vietnam War590 Words   |  2 PagesA comprehensive analysis of the United States involvement in Indonesia during the Vietnam War is a virtual case study in lessons learned and mistakes not to make during martial encounters. These errors and the lessons they provided spanned a number of different areas, and include noticeable blunders in social and cultural contexts, presidential leadership, and in diplomatic negotiations. Although the U.S. made a number of mistakes and miscalculations concerning the cultural needs of the South VietnameseRead MoreThe Vietnam War Cost the U.S. More than Money Essay902 Words   |  4 PagesU.S.A Involvement in Vietnam War Direct U.S. military involvement in The Vietnam War, the nations longest, cost fifty-eight thousand American lives. Only the Civil War and the two world wars were deadlier for Americans. During the decade of Vietnam start in 1964, the U.S Treasury spent over $140 billion on the war, enough money to fund urban regeneration projects in every major American city. In spite of these enormous costs and their accompanying public and private disturbance for the AmericanRead MoreAmerican Wars Abroad1567 Words   |  7 PagesDuring the Cold War the United States was involved in numerous conflicts overseas. As the Cold War progressed there were occasions where the US extended its participation beyond what was necessary by not acting in a quick and decisive ma nner. When dealing with crisis or conflict, America must not prolong foreign involvement. The Vietnam War and the Arms Race between the U.S. and the Soviet Union are two instances where America prolonged involvement past what was necessary. Certain aspects of bothRead MoreThe War Of The Vietnam War1475 Words   |  6 Pageson one such event, the Vietnam War, came from entertainment-based programs and the play Miss Saigon. Despite heavy coverage in such well-known comedic films as Forrest Gump and Good Morning Vietnam, the true events were anything but a laugh for those involved. In spite of the relative recentness of the events in Vietnam, many of today’s youths know little about the topic. The events in Vietnam raise the ever-present question on the ethics of third party involvement in a war otherwise unrelated toRead MoreSocial Differences Of The Korean War And Vietnam War826 Words   |  4 Pagescause of many wars. These two major wars, the Korean War and the Vietnam Wa r, not only had serious impact within the country, but also give a prime example of how similar and different between the two. Both wars were commenced similarly from its conflict with expansion of a communist government and the involvement of the United States. Differences came from the involvement of the United Nation and the outcome of both wars. The similarity between the two wars is the the factorRead MoreVietnam War Paper1273 Words   |  6 PagesThe Vietnam War escalated from a Vietnamese civil war into a limited international conflict, in which the United States was deeply involved. The Vietnam War was fought in South Vietnam between government forces aided by the United States and guerilla forces aided by the North Vietnamese. Despite increased American military involvement and signed peace agreements in 1973, the Vietnam War did not end until North Vietnams successful invasion of South Vietnam in 1975. The Vietnam War may have been

Eternal Recurrence by Nietzsche Free Essays

The theory of Eternal Recurrence, which is also referred as Eternal Return, states that the world has been returning or recurring. This implies that whatever realities our world has in this particular times would be repeated indefinitely yet unknown to all in the same manner that they are represented to the world at this moment (Lowith). According to historical records, the concept or idea of eternal recurrence originated from the ancient Egypt and was later on adapted by the Stoics and Pythagoras. We will write a custom essay sample on Eternal Recurrence by Nietzsche or any similar topic only for you Order Now Nevertheless, this principle had been abandoned through the rise of Christianity (Lukacher). It was only when Friedrich Nietzsche reintroduce the thought the scholars began to evaluate its truthfulness or possibilities. The fundamental argument of this theory is that the world is confined in scope and fixed, predetermined or restricted quantity of substances. While matter is considered limited, time exceeds it by being immeasurable and never-ending. The world does not possess staring point or end point whereas matter, that which comprise the world, is consistent in undergoing various changes in terms of its state (Lowith). Moreover, the theory suggests that the number of probable changes that the matter could have is limited and is fixed thus arriving at an assumption that sooner or later the similar state will happen again. The concept of eternal recurrence is fundamental and imperative throughout the works of Nietzsche. According to another philosopher in the name of Martin Heidegger, Nietzsche, though advocating the theory of eternal recurrence, did not really argue that such phenomenon has existed or is existent. But what is true on Nietzsche’s philosophy is that he accepts and does not deny the idea of eternal recurrence or eternal return. As Heidegger furthered, Nietzsche regarded the theory or the concept as merely a simple assumption just like how the Christian faith admits the idea of Hell and Angels. The idea of eternal recurrence is manifested through Nietzsche’s published works such as Thus Spoke Zarathustra and The Gay Science (Heidegger). But Nietzsche succeeded presenting his full conception on the thought of eternal recurrence on the foremost book. In this writing, the protagonist Zarathustra discovers himself on a mountain and faces two opposite paths. Together with the dwarf they try to work out on the dilemma of the two opposite but eternal paths. Zarathustra asks the dwarf if is it possible that someone has already passed the path yet continues to pass through path in unfathomable times. As he sees the gate, he concludes that it could be the case that everything that is happening in this world have already happened in the past, and is happening in the present time, and would eventually repeat to happen in the future since neither of the paths suggests a beginning nor an end (as both paths are eternal). This spectacle motivated Nietzsche to work on the possibility of eternal recurrence or eternal return. Basically, Nietzsche’s idea of eternal recurrence is simply a hypothesis of what he introduced in his work. No one would really know or confirm if particular things or event shad already happened in the past and just recurring. Hence, it could not really produce or offer concrete or sufficient evidence to say that at some point or truly eternal recurrence exists. In a way, eternal recurrence has some semblance or similarity with the idea of reincarnation (Lukacher). However, in reincarnation, it is not the matter that recurs but the only the soul. Thus, eternal recurrence could not be termed as equivalent of reincarnation. Comparable to what Nietzsche argues about the eternal recurrence principle, Arthur Schopenhauer also has his own idea of eternal recurrence the same way as Nietzsche’s. However, in his idea, the only thing that recurs is the matter in such a way that entities return in their own bodies and not in other bodies as how the tradition of reincarnation suggests (Lowith). It is noteworthy that Schopenhauer does not include time but merely explaining eternal recurrence as a physical concept. The same thing as Henry Poincare suggests in his proof to support the eternal recurrence through Mathematics (known as the Poincare’s Recurrence Theorem). It argues that if a system has a finite level of energy and remains at a finite spatial amount, after a considerable length of time, a system would return to its original state (Lowith). As an analysis of Nietzsche’s theory or concept of eternal recurrence, it is obvious that Nietzsche did not demand absolute truth to his principle for the fact that he did not imply all throughout his discussions and philosophy on the concept of eternal recurrence that it really exists in reality. In effect, he maintained analyzing and reflecting on the concept as simple a hypothesis, a conjecture, a presupposition. Furthermore, it could be the case that Nietzsche understood that there is no way that he could prove his hypothesis for the reason that there would be no entity that would demonstrate the very principle of eternal recurrence. No person would claim that his life and his being recur the same way as they did before. Works Cited Heidegger, Martin. Nietzsche: The Eternal Recurrence of the Same. HarperCollins, 1985. Lowith, Karl. Nietzsche’s Philosophy of the Eternal Recurrence of the Same. First ed.  Ã‚  Ã‚   University of California Press, 1997. Lukacher, Ned. Time-Fetishes: The Secret History of Eternal Recurrence. Duke University  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Press, 1998.          How to cite Eternal Recurrence by Nietzsche, Essay examples

Concepts about a Prince Among Men

Question: Describe about A Prince Among Men of Concepts and Definition? Answer: Executive Summary : The research draws attention to desirable traits in an entrepreneur by discussing about Dr Sam Prince. It throws light on the life of this man of Sri Lankan heritage who is also a doctor in Australia. The journey undertaken by Sam takes him through different stages of learning through experience. This report will discuss how entrepreneurship is not about making huge profit but supporting the society and less privileged communities to grow. It is lot more about providing a helping hand and taking on challenges. The report finds that for entrepreneurship and aid work a clear understanding of basic human right and responsibility is a must. Whether its a business or aid work, the approach should be backed with same rigour. The entrepreneurs should have a vision to figure out the opportunity and back themselves to fill it. There is no need to be bogged down by barriers and the real challenge lies in pushing through them. This report evaluates this and concludes that an entrepreneur thrives on challenges and by not giving up. Introduction The report discusses the entrepreneur approach of an individual who was motivated to do something. At a young age of 21, Sam Prince started a restaurant chain called Zambrero while pursuing a medical career. He was able to extend it to 17 stores holding down a full time doctors job. There was no stopping him as he set up the Emagine foundation and built 15 schools throughout Sri Lanka, Vietnam, and northern extremes of Queensland. Later, Sam founded an organisation named One Disease at a Time in 2010. It works on eradicating scabies, a widespread disease among indigenous communities. No surprise, all his efforts were recognized and rewarded (Ondernemerstest 2010). Dr Sam Princes story should be inspiration to the budding entrepreneurs. The 28 year old Sri Lankans journey reveals how the passion and vision weaves a magic and takes one to greater heights. He was able to view the gap in the local market for fresh, healthy and gourmet Mexican food (Australia Unlimited 2012). Analysis of Entrepreneur traits/characteristics An entrepreneur has a tremendous amount of self awareness and Dr Sam Prince is a great example. Instead of brainstorming with ideas, he decided to follow his passion and set up a Mexican restaurant. Working as a chef with a Mexican restaurant, he was able to figure out the possibilities and market for fresh and healthy Mexican food. The self starter approach of an entrepreneur is also clearly visible. A business benefits from the opportunities grasped and thinking through the possibilities and practicalities is a trait of entrepreneur. Dr Sam Prince is quite an example (Assamagribusiness 2010). An entrepreneur, like a leader is not afraid to take on challenges. Elimination of scabies from East Arnhem Land was a very difficult task, as mentioned by Professor Bowden. Like a brave and resilient soldier, Sam Prince started One Disease at a Time in 2010.It focuses on working day and night to eradicate the disease called scabies which is quite common among indigenous communities. Building relationships and ability to forge and maintain social ties comes naturally to an entrepreneur. Dr Sam Prince met Frank Bowden, a medicine professor who had eradicated a STD in four years with limited funds and resources. Thus, he was inspired to set up One Disease at a Time. An entrepreneur pushes to make things happen and grows business by the expansion of work force. Prince started the Emagine foundation and built schools. Though plate for plate initiative, it donated to the developing world. It teamed up with distribution associate, Action Against Hunger and delivered up to 27000 food plates to Liberias Therapeutic Feeding Centre (Kmu 2002). An entrepreneur is also a learner who seeks knowledge to grow business by smart improvements. Throughout his journey, Dr Sam Prince shared the three important lessons which he had learned. Firstly, to pursue any aid work, a clear cut and in-depth understanding of basic human right and basic human responsibility is required. It is necessary to run a simple aid organisation with the same rigour as if running a business. An agenda, be political, religious or financial should not be at the heart or anywhere to succeed with integrity (Thecis 2011). Recent Trends in Social Entrepreneurship Social entrepreneurship is an attempt to draw upon the business technique to find solutions for social and community problems. The social entrepreneurs are people with creative solutions to the most pressing social problem of the society. These people adopt a mission or creating and sustaining social value. They recognize and relentlessly pursue fresh opportunities to serve the mission. Social entrepreneurs are involved in the procedure of continuous learning, adaptation and innovation. Dr Sam Prince started Emagine Foundation with a vision to build schools all over Sri Lanka, Vietnam and Queensland. His plate for plate initiative was dedicated to donate a plate of food for the needy with the selling of each meal at Zambrero. Thus, his social initiative was improving the lives of thousands through his innovative business, medical and aid projects (Global research 2011). Sam took his social entrepreneurship to a different level with One Disease at a Time organisation. It was a fruitful exercise in eradicating scabies which was a common disease among indigenous communities. Thus, he served to the health care needs of the unprivileged community. The public education campaigns run by him in Sri Lanka led to the reduction in the number of death from dengue fever and snake bites (entreprenorsofkapsforum 2011). Job and employment creation is a great contribution of social entrepreneurship. The estimates may vary from one to seven percent of the people employed in this sector. Skills and job training to certain segments of society are provided including disabled, homeless, long term unemployed, gender discriminated women, etc. Some of the major societal issues and problems can be addressed such as mental ill health, HIV, crime, drug abuse, etc (Potrerogroup 2011). The three recent trends which illustrate the social entrepreneurship movement are discussed as below: Crowdfunding: More and more entrepreneurs are increasingly looking at crowdfunding to gather funds for their own start-ups. With a solid and compelling social mission, the organisations may reach out straight to entrepreneurs. Apart from gathering financial support, crowdfunding encourages the inclusion of new voices and ideas to build and expand sustainable humanitarian enterprises. It involves engaging people with experience in social sector to collaborate with people that have worked in entrepreneurship, research, design and business (UNescap 2012). Innovation in renewables: With the rise of global population, the need for affordable and renewable energy continues to grow with power demands of people. Several industrialized countries have begun to lower or slow down the creation of greenhouse gas emissions. Newer technologies and techniques are starting to dominate the market and revolutionize the social entrepreneurship movement. Compared to conventional wind turbines, an energy kite has been invented which lower the installation charges by up to a whopping 90%. Various online education courses: The open online courses are certainly growing in popularity. Many of these courses are free of cost to all those people have an access to internet. Educational institutions are striking deals with tech giants to reach as many people as possible (Oecd 2013). Conclusion: The case study reflected upon the aspects of entrepreneurship from a different perspective. It revealed how positive intentions in entrepreneurship can bring long lasting development and prosperity. More and more people like Mr Sam Prince are required in the world. The entrepreneurship traits shouldnt be restricted to some core points. This is because people like Sam give a new definition to social entrepreneurship in more ways than one. Social entrepreneurship has placed a strong foot and made its mark in the world influenced by probabilities and calculations. It tackles major social issues, ranging from fighting poverty to raising the college enrolment rate of the low income students. It often sees and acts on the things missed by others. It creates opportunities, solutions and innovate newer approaches. References: Australia Unlimited 2012, A prince among men, accessed on 23rd March 2015, https://www.australiaunlimited.com/business/a-prince-among-men Assamagribusiness 2010, Entrepreneurship: Concepts and definition, accessed on 23rd March 2015, https://assamagribusiness.nic.in/agriclinics/Entrepreneurship%20concept%20%20definition.pdf Kmu 2002, Identifying Current Trends in Entrepreneurship Research: A New Approach, accessed on 23rd March 2015, https://www1.kmu.unisg.ch/rencontres/RENC2004/Topics/Watkins_Renc_2004_Topic_A.pdf Global research 2011, ENTREPRENEURSHIP EDUCATION AND RESEARCH: EMERGING TRENDS AND CONCERNS, accessed on 23rd March 2015, https://www.globalresearch.com.my/journal/JoGE_Jan2011_V1N1_3.pdf entreprenorsofkapsforum 2011, PATTERNS AND TRENDS INENTREPRENEURSHIP/SME POLICY AND PRACTICE IN TEN ECONOMIES, accessed on 23rd March 2015, https://eng.entreprenorskapsforum.se/wp-content/uploads/2011/02/Patternsandtrends.pdf Potrerogroup 2011, Current Issues in Social Entrepreneurship: Funding and Finance, accessed on 23rd March 2015, https://www.potrerogroup.com/papers_downloads/Current_Issues.pdf Thecis 2011, Research and trends in innovation and entrepreneurship, accessed on 23rd March 2015, https://www.thecis.ca/cms3/userfiles/Image/Research%20Trends%20in%20Innovation%20and%20Entrepreneurship_Tony%20Briggs(1).pdf UNescap 2012, Entrepreneurship Development, accessed on 23rd March 2015, https://www.unescap.org/sites/default/files/10%20-%20IV.%20Entrepreneurship%20development.pdf Oecd 2013, Finance SMEs and Entrepreneurs, accessed on 23rd March 2015, https://www.oecd.org/cfe/smes/Scoreboard_2013_extract_chapter2.pdf Ondernemerstest 2010, The role of the entrepreneur in small business, accessed on 23rd March 2015, https://www.ondernemerstest.nl/wp-content/uploads/2010/03/ICSBv5.pdf

Literary Devices in Two Kinds Essay Example

Literary Devices in Two Kinds Paper In our lives, there author of a short story entitled Two Kinds emphasises the literary element of the characteristics of two characters. The author also uses a variety of literary devices in her work, however the focus is on allusion. When I read the title, I think the short story is about two different sides. As I continue reading the rest of the short story, I finally know that the title represents the protagonist’s changes in her characteristics. Overall, I generally love the message contained in the short story as I can relate it to my relationship with my mother. As for the literary element, the characteristics of the characters are focused on the protagonist, Jing-mei Woo and her mother, Suyuan. After being pushed by her mother to become a prodigy, Jing-mei develops a rebellious attitude toward her mother. She resists her mother’s attempts at discipline and resents the pressures of high achievement. This is proven when Jing-mei says â€Å"You want me to be something that I’m not!† and â€Å"I’ll never be the kind of daughter you want me to be!† (line 21-22, page 6). I personally disagree with Jing-mei’s response toward her mother as her mother just wants the best for her future. Jing-mei should mind her words when speaking to her mother, so that she will not be offended. As a daughter, Jing-mei should obey her mother because she has sacrificed everything for the sake of having a better life in a new place. We will write a custom essay sample on Literary Devices in Two Kinds specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Literary Devices in Two Kinds specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Literary Devices in Two Kinds specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The author also describes the character of Jing-mei as regretful. After her mother’s death, Jing-mei wishes to appease her mother by playing the piano that she got for her thirtieth birthday. In recognising that the melodies she plays are â€Å"two halves of the same song† (line 25, page 7), she has displayed a desire to reconcile that which was previously separated and no longer living at the hyphen of being in the world. Jing-mei should have made best decisions in life before it is too late, as regretting will not c

The Complete 16-Step Marketing Project Management Process

The Complete 16-Step Marketing Project Management Process What if you could help your marketing team do more  in less time? Its a simple question that leaves  a lot to dream about: Youd be  awesome. Like riding a unicorn over a rainbow kind of awesome. Your team  and company would love you because youd finally get everyone organized, on the same page, and focused on super meaningful work. Youd lead a  happier, more fulfilled  career  while nailing every deadline and exceeding every goal. Ah, the good life. But, there are some challenges to overcome first. For starters, project management can feel overwhelming. There are a lot of moving parts that need to be accounted for, especially when managing multiple projects and team members. Fortunately, youre about to learn the secrets behind strategic marketing project management that will help you: Work even faster and collaborate better than ever  by managing your projects with an efficient process  from the get-go. Focus 100% of your resources  on the  right projects instead of weve always done it that way tasks that dont add measurable growth to your bottom line. Boost your productivity  while getting organized and taking control of your entire process. You can be a successful marketing project manager. The Complete 16-Step #Marketing Project Management Process That Will Get You Organizedbut first: Start Managing Marketing Projects With These Free Word And Excel Templates When you read this post, youll discover a need for project documentation. Download this free kit to grab your: Marketing project management template Word document to help you implement every step of this post for a real project youre working through. Sprint backlog Excel spreadsheet to manage the entire scope and timeline of your project. Go ahead and fill out these documents as you  read through this post to make the most efficient use of your valuable time! ... Then Upgrade to the Kanban Project Dashboard in Managing marketing teams is a multi-faceted. There are so many moving parts and dozens of tasks for each project and campaign. So... keeping everyone and everything on track and hitting all your deadlines can be, well, tough. That's why I'm inviting you to check out the Kanban Project Dashboard available in your favorite marketing project management platform. When you manage your  marketing team with , you'll: Get a pulse on every project. Using the kanban-style view, you can quickly see the status of every project your team is working on. Pinpoint bottlenecks in your workflow. Are team members getting stuck in particular areas on projects? Identify roadblocks quickly and keep tasks on track. Holistically manage projects from start to finish. Give your entire team full visibility across every project and manage everything in one place. Get and get organized! Schedule a demo today. What Is Marketing Project Management (For The Sake Of This Post)? The traditional project management method is split into phases: Initiate:  What is the scope of what you'll create? Plan:  How will you create your content  and with what resources? Execute:  Create your content. Monitor and control:  Identify and remove any  roadblocks that are preventing you from executing. Close:  Get approval, publish, and review. That is the approach  traditional project managers learn about as they get started. However, there's a way to layer in another proven project management method to help you move through the phases  even faster.  It's called agile product  management. Ever wonder what agile marketing was? Now I know.This process is how developers typically approach creating software (like your beloved  project management platform). Agile product  management helps developers complete lots of work in  short bursts  of time by providing intense focus and removing obstacles that might  cause them to miss deadlines. So, for the sake of this post, you're going to combine traditional project management and agile product  management together to create marketing projects more efficiently than ever before. Here's your definition: Marketing project management is the efficient process that helps you organize, create, and publish your content as fast as possible. The beautiful thing is that you can use this process for planning any type of content- and you should. Let's get into the details: Initiate Your Marketing Project By Defining  The Purpose Step 1: Choose The Highest Priority Project From  Your  Marketing Project Backlog Part of the agile project management process involves creating and maintaining a product backlog. For your  purposes, that's a fancy definition for a prioritized list of marketing projects. Project management starts by strategically choosing  to complete the highest priority project on your list. Since that's the case, we wrote an entire post to help you create your own marketing project backlog: Recommended Reading: The 1-Day Marketing Planning Process To Organize Your Next 6 Months What you're reading right now assumes that you've chosen one project  and that it's your highest priority for 10x growth. Step 2: Explain  The Project Background With A Creative Brief You may  already have detailed notes  from your marketing project backlog to help you implement your biggest priority project. If not, there are a handful of things to get straight before you get too much deeper: Who will this project benefit the most? Pinpoint  a subset within your audience. What do you need to create?  Define the end deliverable. Why will this project  benefit the audience you've specified? Write your value proposition  that answers your audience's  question, "What's in it for me?" What kind of resources might you need to  complete the project? Estimate the time and tools involved. What does done look like? Help your team know  what you'll accept as a successful final product. The background will serve as the foundation for all of the remaining steps in your project management process. As you write your creative brief  to answer these questions, you'll immediately be able to spot areas of potential challenges that you can work to resolve now- before your team starts executing the project. For example, if you need a developer's help to create a landing page or don't have a budget to complete the work, now is the time  to solve the roadblock before slowing up your entire team as they take on the project. Recommended Reading: How to Build a Concise Creative Brief Step 3: Define Your Project's Requirements To Fulfill The Business' Needs Requirements are the standards your content needs to meet before you publish. Every marketing project may  need different requirements, yet some examples to help you brainstorm your project's requirements should include: Automation: Is this a way to automate  a part of this project to prevent manual work during execution or afterward? Anything to cut out  unnecessary, tedious manual work a robot could do will immediately boost your productivity. Elimination: Can this project eliminate something else you're doing as a new and improved replacement? Removing work from your future to-do list will help you find time to execute  even more projects from your backlog a whole lot faster. Maintenance: How can you make this project as successful as possible now with the least amount of daily, weekly, or monthly maintenance? Think 10x  growth now that continues to provide long-term results without having to touch it. All of those may sound similar. But let that advice soak in a bit more as you look at your project idea and break down what you want it to do to benefit your team and business. If you can create requirements based on those three fundamentals, you will save you and your team time during and after  project execution. And when you don't have time to spare, that matters a lot. When you don't have time to spare, solid #ProjectManagement matters a lot.Another way to look at this  is by defining a set of  requirements your content must meet before you publish. For example, we've analyzed data to help us define standards of performance for our content. These standards literally help us predict how successful the content we execute will be based on four requirements: Topic: Is the topic similar to your other top-performing content? Is  the angle something your audience deeply cares about? Keyword:  Does the  main keyword have high search volume and low competition? Is there an opportunity to include latent semantic indexing to  help even more of your audience naturally find this content through search engines? Research: How can you  include deep research in this content to publish something the internet has never seen before? How can you  use research to factually back up your claims? Comprehensiveness: How can you tell  the most complete story on your topic on the internet? You could  apply this standard of performance to your project, or you may find your most successful content has different traits that make it awesome. The point is to really  define what the project will look like before you start working. In project management terminology,  a set of requirements is called a specification. So, if you follow this  guide, you will have two specifications (time-saving specification and content specification) with multiple requirements under each. If you think of more requirements, you can plan even more specifications for your projects. These two specifications are just a  minimum viable starting point to produce successful content. Define your content's standard of performance and demand it during execution.Step 4: Write  Your Stories To Focus  The Project On An Audience-Valued  Outcome Stories are how you'll  put yourself into your audience's shoes  to focus on how the project will benefit their lives instead of just creating a deliverable. Unlike traditional story-telling, these stories help define requirements of satisfaction. It's like asking yourself, "How will my audience benefit from this project?" Here's the template of how to think about stories: As an {audience type}, I want to {do something} so that {I get this value}. For example, let's say the  project you want to take on is a new e-book about content strategy that you'll publish on the Amazon store to reach a new audience. One story for your project may look like this: As a marketer, I want to learn how to  implement a better content strategy so that I can get more organized. One project  will likely have multiple stories to help you and your team understand your audience's needs. To continue the e-book example, a second story could help you write a specific chapter in the book: As a marketer, I want to learn which types of content our team should create so that we can maximize lead generation from every campaign. Since the e-book project example also requires  you and your team to create additional content, you could also use stories to define your audience's needs for a deliverable  like the  landing page where you'll promote the e-book: As a marketer, I want to  be reassured that this e-book is worth my valuable time so that  I can really reap the benefits it promises after I download the e-book. Later, when you plan, you'll break down the stories into manageable tasks you can assign to individuals on your team. Plan The Details Of Your Projects As Sprints Step 5: Break Your Stories Into  Manageable Tasks Your Marketing Team Members  Will Execute Stories are something a team  works on together, while  you assign tasks to your team members. Tasks are important because they break down a large project- which may seem difficult to even know where to start- into manageable pieces. And tasks help you divvy up the work among your team to use your resources as efficiently as possible. Let's look at an  example story again for your e-book landing page: As a marketer, I want to  be reassured that this e-book is worth my valuable time so that  I can really reap the benefits it promises after I download the e-book. To  build  a landing page that fulfills this story, you'll simply list the tasks  you need to complete in chronological order: Research landing page designs that convert. Write the landing page outline based on the  research. Write the text. Design  the wireframe. Design the landing page. Develop the landing page. Review the landing page. Publish the landing page. Promote the landing page. You get the idea- the point is to break down a story into the step-by-step process you need to complete to check this story off your sprint backlog. Smaller tasks make it easier to estimate how much time it will take to complete the story (and subsequently, the project as a whole). Step 6: Thrash Your Project Into An MVP (Minimal Viable Project) It's time to take a critical look into your stories. You want to find  where you might have frivolous uses of resources that could be used better for creating  a minimum viable project rather than an extremely polished deliverable. The real question here is this: What  stories or tasks could you cut to create a great project with the least amount of effort? You probably want your project to be the most perfect thing  in your niche, so this question might seem counterintuitive at first. However, the idea behind a minimum viable project  is to eliminate risk by helping you: Create and publish quickly Measure your success Learn to improve You can steal the idea of an MVP by cutting excess stories and tasks that  don't negatively impact your specifications.  This will save your team valuable time during execution while helping you complete your project faster. Remove excess work from your to-do list before you start your projects.Step 7: Estimate The Level Of Effort For Every Story It's one thing to give your team  a deadline to complete a project and another to know that the deadline is realistically achievable. By understanding how much time each task takes to complete (and subsequently rolling that estimation into the story), you'll be able to further understand what stories or tasks you'd like to cut from your project to complete it quicker while also being able to set practical due dates. To do this, you need to know two things first: Who will be accountable for completing each task. These are the team members who'll work together to complete the stories. The level of effort for each task. In other words, how much time will it take the person  you'll assign the task to complete it? For each task,  write down who on your team you think is best suited to complete it the fastest. Then visit with each team member  to ask how much time they'd estimate for every one of  their tasks. Step 8: Plan The Scope Of Your Project As A Sprint Backlog Scope helps you define how much work you'll complete in a certain amount of time. It's the big picture of the project. Your marketing project may  have many specifications and stories, so you may need to break the scope  into phases, which agile marketers call  sprints.  Sprints often occur in two-week bursts in which you prioritize a specific number of stories to be completed. Since you estimated the level of effort for each story- and understand how much time each individual needs to contribute- you can realistically plan your sprints and subsequently know your deadline when the project  will be 100% complete. A great way to  show your entire project scope  to your team is with a project schedule- aka sprint backlog. Step 9: Demand  That You Ship On Time You know that your project will fulfill the specifications and stories.  You also know your deadline is realistically achievable. So make sure you publish on time by preventing project thrashing- otherwise known as scope creep and last-minute changes- before you begin executing. Seth Godin has the best advice I've ever seen on this topic. Read  Linch Pin  to get the full scoop- and  for your marketing project management, start here: Set the date when you'll publish. This is when  you'll launch your project no matter what. Involve others in your initiation and planning process and write everyone's ideas down. This is important for your big wigs because, as Seth says, "This is their big chance." Show what you plan to do.  Give them the opportunity to thrash your plan before you start executing. Changes now are alright, but once your team starts executing, this  thrashing  will dramatically impact your deadline. Give them  an opportunity for one final review. Seth says, "Make sure everyone understands that this is the very last chance they have to make the project better." Revise the project blueprint into a final, comprehensive outline. Show your plan to the  big wigs and ask, "If I deliver what you approved, on budget and on time, will you ship it?" Only start executing once you get your yes. No maybes. Then deliver what you promised, thrash-free. This  simple process should prevent scope creep, last-minute modifications, and other nitpicking  with small details because you've nailed the big picture. Execute Your  Marketing Project With A Clear Content Creation Process Step 10: Assign Tasks For Your Upcoming Sprint To Your Team It's finally time for your team to start creating content for your project! You just need to assign them the tasks to complete. The best way to begin is by choosing a marketing project management tool that will help you: Manage your entire team  and easily assign them their specific tasks to complete. Assign specific deadlines for tasks to be completed on specific calendar dates. Automatically notify your team  that  you've assigned them a task to complete. Automatically remind your team as a due date for a task approaches. If you're planning a recurring project- like blog posts or social media campaigns- it's also helpful  to find a tool that helps you create your ideal workflow and save it to reuse on similar projects. Well, it just so happens that is a  marketing project management tool designed to help you collaborate with all of those things. ;) Agile product managers refer to this kind of functionality as a task board. Whether you use to  efficiently manage your process or not,  you're looking for a system to help you: See  which tasks are completed, which should be  in progress, and which are coming up. Understand which tasks are overdue that may cause you to miss your deadlines. Step 11: Communicate With A Tool That Keeps Collaboration In One Place While emails serve nicely as notifications and reminders to help your team get into the system where you manage your projects, they're not so great for managing project communication. That's where it's nice to manage your team communication around the project in the collaboration tool where you manage everything else. There are a few qualifications to make this work for your project: Avoid email to manage your project communication. Email forwards and strings  can miss some replies to sender only, which can cause team members to miss critical information on your projects. Agree as a team  to communicate consistently with the same tools for your specific purpose. This will help you maintain  one version of the truth for all project communication to help the team collaborate more efficiently. Keep your comments, notes, and progress reports in  the same tool where you manage your task board or workflow. This is especially important if you manage multiple projects at once. You can rock that advice with  nearly any  project management tool, but there's one designed to help marketers like you manage their projects better.  It's *ah hem* . Monitor And Control Your Project To Meet Your Deadlines Monitoring and controlling happens at the same time as your team executes the project. Step 12: Hold Daily Scrum Meetings To  Monitor Your Progress Scrum is a daily meeting everyone working in a current sprint attends. These informal touch points are most effective with small teams who are collaborating on completing a story together. You'll lead the touch point  with a simple itinerary with everyone sharing: What they did yesterday to make progress on your sprint. What they're going to do today for your sprint. Any roadblocks that may prevent them from executing. This helps your team stay accountable while giving them the chance to ask for help as needed. As the project manager, it's your job to proactively prevent those roadblocks from happening if you can. Otherwise, it's now your job to react and  remove the obstacles from your team's ability to execute. At each daily scrum, end the touch point by asking, "Who has roadblocks that are already or might prevent you  from executing?" Sometimes, this is when someone will speak up, even after they've already shared their progress reports. Step 13: Manage Your Burn Chart To Estimate How Much Work Is Left In Your Project Your project burn chart is a  graph that  compares your completed work to how many sprints are remaining in the project's scope. Another way to visualize  this is to analyze your percentage of tasks completed. Your marketing calendar shows a handy percentage completion rate for your project: This practice- combined with reviewing which tasks should have been completed in the past but have not been checked off your task board- will help you  keep team members accountable for completing their work and will keep your project on tack to hit your deadline. Agile product management processes often suggest that you  spell out  the definition of done for your project to help the entire team understand when the project is complete. The percentage completion rate is an excellent way to explain this to your team: A  story  is done when you  complete 100% of your tasks. A sprint is done when  you complete 100% of the tasks for the stories that make up the sprint. And a project is done when you complete 100% of the tasks for all of the stories within the sprints that make up the project. Step 14: Fail Fast To  Get Back On Track ASAP Even the best project managers hit snags that  take their team's focus away from the tasks and stories that will fulfill their project's specifications. Those are moments when you, as a project manager, need to step in immediately to get your project back on track. You can do that by identifying whom on your team  needs a guiding hand, and  asking them four simple questions: What happened? Why did this happen? How can we make sure this doesn't happen again? How can we get this project back on track? These questions help your team member identify the issue and the method to solve the problem now and in the future.  You just helped them self-correct! Step 15: Host Sprint Reviews To Celebrate Your Accomplishments Toward Project  Close-Out While you took Seth Godin's advice on getting approval to ship your project on time no matter what, your stakeholders probably want to see the progress you're making as the project continues. That's  exactly what sprint reviews are for. Schedule a half hour touch point at the end of every sprint to review  the stories  you've completed. Gather feedback from those who need to know what's going on. Just remember that you're employing Eric Ries' theory on the minimum viable project. That means you should document what your big wigs are saying, but that will not impact your upcoming sprints  or modify your deadlines because they've already signed off for approval. Later, you can plan the notes you take in this meeting as a post-project sprint to button up the outstanding items after you publish if necessary. However, these modifications aren't in scope for your project now, so you should not change your direction. Make this review fun for everyone- it's a celebration of accumulated hard work with 100% of your tasks done for an entire sprint! Close Your Marketing Project And Move On To The Next Step 16: Host A Retro To Learn From Your Success Your project is done when 100% of the tasks within the  stories that make up your sprints are complete.  Ship it now! There's just one thing left to do... and that's to learn how to improve your  marketing project management process before you initiate your next project. Traditional project management often calls for a post implementation review. It's a meeting where you invite your team to ask them three simple questions: What went well? What went wrong? What could we improve for the next project? Agile product management follows a similar approach, calling their post-project touch point a retrospective. The goal is the same- - but the questions you ask in the meeting vary slightly: What should we start doing? What should we stop doing? What should we continue doing? Combine those two sets of questions together for a 30-minute meeting, and you'll leave with dozens of lessons learned that will help you improve your marketing project management process next time. How Do You Manage Your Marketing Projects? Whether you use as robust of a marketing project management process as this or not, I know you've found at least a few helpful takeaways from this post. If you're ready to manage the execution and monitoring phases better than ever, try ! It's your marketing project management software designed to  get you organized. The Complete 16-Step Marketing Project Management Process What if you could help your marketing team do more  in less time? Its a simple question that leaves  a lot to dream about: Youd be  awesome. Like riding a unicorn over a rainbow kind of awesome. Your team  and company would love you because youd finally get everyone organized, on the same page, and focused on super meaningful work. Youd lead a  happier, more fulfilled  career  while nailing every deadline and exceeding every goal. Ah, the good life. But, there are some challenges to overcome first. For starters, project management can feel overwhelming. There are a lot of moving parts that need to be accounted for, especially when managing multiple projects and team members. Fortunately, youre about to learn the secrets behind strategic marketing project management that will help you: Work even faster and collaborate better than ever  by managing your projects with an efficient process  from the get-go. Focus 100% of your resources  on the  right projects instead of weve always done it that way tasks that dont add measurable growth to your bottom line. Boost your productivity  while getting organized and taking control of your entire process. You can be a successful marketing project manager. The Complete 16-Step #Marketing Project Management Process That Will Get You Organizedbut first: Start Managing Marketing Projects With These Free Word And Excel Templates When you read this post, youll discover a need for project documentation. Download this free kit to grab your: Marketing project management template Word document to help you implement every step of this post for a real project youre working through. Sprint backlog Excel spreadsheet to manage the entire scope and timeline of your project. Go ahead and fill out these documents as you  read through this post to make the most efficient use of your valuable time! ... Then Upgrade to the Kanban Project Dashboard in Managing marketing teams is a multi-faceted. There are so many moving parts and dozens of tasks for each project and campaign. So... keeping everyone and everything on track and hitting all your deadlines can be, well, tough. That's why I'm inviting you to check out the Kanban Project Dashboard available in your favorite marketing project management platform. When you manage your  marketing team with , you'll: Get a pulse on every project. Using the kanban-style view, you can quickly see the status of every project your team is working on. Pinpoint bottlenecks in your workflow. Are team members getting stuck in particular areas on projects? Identify roadblocks quickly and keep tasks on track. Holistically manage projects from start to finish. Give your entire team full visibility across every project and manage everything in one place. Get and get organized! Schedule a demo today. What Is Marketing Project Management (For The Sake Of This Post)? The traditional project management method is split into phases: Initiate:  What is the scope of what you'll create? Plan:  How will you create your content  and with what resources? Execute:  Create your content. Monitor and control:  Identify and remove any  roadblocks that are preventing you from executing. Close:  Get approval, publish, and review. That is the approach  traditional project managers learn about as they get started. However, there's a way to layer in another proven project management method to help you move through the phases  even faster.  It's called agile product  management. Ever wonder what agile marketing was? Now I know.This process is how developers typically approach creating software (like your beloved  project management platform). Agile product  management helps developers complete lots of work in  short bursts  of time by providing intense focus and removing obstacles that might  cause them to miss deadlines. So, for the sake of this post, you're going to combine traditional project management and agile product  management together to create marketing projects more efficiently than ever before. Here's your definition: Marketing project management is the efficient process that helps you organize, create, and publish your content as fast as possible. The beautiful thing is that you can use this process for planning any type of content- and you should. Let's get into the details: Initiate Your Marketing Project By Defining  The Purpose Step 1: Choose The Highest Priority Project From  Your  Marketing Project Backlog Part of the agile project management process involves creating and maintaining a product backlog. For your  purposes, that's a fancy definition for a prioritized list of marketing projects. Project management starts by strategically choosing  to complete the highest priority project on your list. Since that's the case, we wrote an entire post to help you create your own marketing project backlog: Recommended Reading: The 1-Day Marketing Planning Process To Organize Your Next 6 Months What you're reading right now assumes that you've chosen one project  and that it's your highest priority for 10x growth. Step 2: Explain  The Project Background With A Creative Brief You may  already have detailed notes  from your marketing project backlog to help you implement your biggest priority project. If not, there are a handful of things to get straight before you get too much deeper: Who will this project benefit the most? Pinpoint  a subset within your audience. What do you need to create?  Define the end deliverable. Why will this project  benefit the audience you've specified? Write your value proposition  that answers your audience's  question, "What's in it for me?" What kind of resources might you need to  complete the project? Estimate the time and tools involved. What does done look like? Help your team know  what you'll accept as a successful final product. The background will serve as the foundation for all of the remaining steps in your project management process. As you write your creative brief  to answer these questions, you'll immediately be able to spot areas of potential challenges that you can work to resolve now- before your team starts executing the project. For example, if you need a developer's help to create a landing page or don't have a budget to complete the work, now is the time  to solve the roadblock before slowing up your entire team as they take on the project. Recommended Reading: How to Build a Concise Creative Brief Step 3: Define Your Project's Requirements To Fulfill The Business' Needs Requirements are the standards your content needs to meet before you publish. Every marketing project may  need different requirements, yet some examples to help you brainstorm your project's requirements should include: Automation: Is this a way to automate  a part of this project to prevent manual work during execution or afterward? Anything to cut out  unnecessary, tedious manual work a robot could do will immediately boost your productivity. Elimination: Can this project eliminate something else you're doing as a new and improved replacement? Removing work from your future to-do list will help you find time to execute  even more projects from your backlog a whole lot faster. Maintenance: How can you make this project as successful as possible now with the least amount of daily, weekly, or monthly maintenance? Think 10x  growth now that continues to provide long-term results without having to touch it. All of those may sound similar. But let that advice soak in a bit more as you look at your project idea and break down what you want it to do to benefit your team and business. If you can create requirements based on those three fundamentals, you will save you and your team time during and after  project execution. And when you don't have time to spare, that matters a lot. When you don't have time to spare, solid #ProjectManagement matters a lot.Another way to look at this  is by defining a set of  requirements your content must meet before you publish. For example, we've analyzed data to help us define standards of performance for our content. These standards literally help us predict how successful the content we execute will be based on four requirements: Topic: Is the topic similar to your other top-performing content? Is  the angle something your audience deeply cares about? Keyword:  Does the  main keyword have high search volume and low competition? Is there an opportunity to include latent semantic indexing to  help even more of your audience naturally find this content through search engines? Research: How can you  include deep research in this content to publish something the internet has never seen before? How can you  use research to factually back up your claims? Comprehensiveness: How can you tell  the most complete story on your topic on the internet? You could  apply this standard of performance to your project, or you may find your most successful content has different traits that make it awesome. The point is to really  define what the project will look like before you start working. In project management terminology,  a set of requirements is called a specification. So, if you follow this  guide, you will have two specifications (time-saving specification and content specification) with multiple requirements under each. If you think of more requirements, you can plan even more specifications for your projects. These two specifications are just a  minimum viable starting point to produce successful content. Define your content's standard of performance and demand it during execution.Step 4: Write  Your Stories To Focus  The Project On An Audience-Valued  Outcome Stories are how you'll  put yourself into your audience's shoes  to focus on how the project will benefit their lives instead of just creating a deliverable. Unlike traditional story-telling, these stories help define requirements of satisfaction. It's like asking yourself, "How will my audience benefit from this project?" Here's the template of how to think about stories: As an {audience type}, I want to {do something} so that {I get this value}. For example, let's say the  project you want to take on is a new e-book about content strategy that you'll publish on the Amazon store to reach a new audience. One story for your project may look like this: As a marketer, I want to learn how to  implement a better content strategy so that I can get more organized. One project  will likely have multiple stories to help you and your team understand your audience's needs. To continue the e-book example, a second story could help you write a specific chapter in the book: As a marketer, I want to learn which types of content our team should create so that we can maximize lead generation from every campaign. Since the e-book project example also requires  you and your team to create additional content, you could also use stories to define your audience's needs for a deliverable  like the  landing page where you'll promote the e-book: As a marketer, I want to  be reassured that this e-book is worth my valuable time so that  I can really reap the benefits it promises after I download the e-book. Later, when you plan, you'll break down the stories into manageable tasks you can assign to individuals on your team. Plan The Details Of Your Projects As Sprints Step 5: Break Your Stories Into  Manageable Tasks Your Marketing Team Members  Will Execute Stories are something a team  works on together, while  you assign tasks to your team members. Tasks are important because they break down a large project- which may seem difficult to even know where to start- into manageable pieces. And tasks help you divvy up the work among your team to use your resources as efficiently as possible. Let's look at an  example story again for your e-book landing page: As a marketer, I want to  be reassured that this e-book is worth my valuable time so that  I can really reap the benefits it promises after I download the e-book. To  build  a landing page that fulfills this story, you'll simply list the tasks  you need to complete in chronological order: Research landing page designs that convert. Write the landing page outline based on the  research. Write the text. Design  the wireframe. Design the landing page. Develop the landing page. Review the landing page. Publish the landing page. Promote the landing page. You get the idea- the point is to break down a story into the step-by-step process you need to complete to check this story off your sprint backlog. Smaller tasks make it easier to estimate how much time it will take to complete the story (and subsequently, the project as a whole). Step 6: Thrash Your Project Into An MVP (Minimal Viable Project) It's time to take a critical look into your stories. You want to find  where you might have frivolous uses of resources that could be used better for creating  a minimum viable project rather than an extremely polished deliverable. The real question here is this: What  stories or tasks could you cut to create a great project with the least amount of effort? You probably want your project to be the most perfect thing  in your niche, so this question might seem counterintuitive at first. However, the idea behind a minimum viable project  is to eliminate risk by helping you: Create and publish quickly Measure your success Learn to improve You can steal the idea of an MVP by cutting excess stories and tasks that  don't negatively impact your specifications.  This will save your team valuable time during execution while helping you complete your project faster. Remove excess work from your to-do list before you start your projects.Step 7: Estimate The Level Of Effort For Every Story It's one thing to give your team  a deadline to complete a project and another to know that the deadline is realistically achievable. By understanding how much time each task takes to complete (and subsequently rolling that estimation into the story), you'll be able to further understand what stories or tasks you'd like to cut from your project to complete it quicker while also being able to set practical due dates. To do this, you need to know two things first: Who will be accountable for completing each task. These are the team members who'll work together to complete the stories. The level of effort for each task. In other words, how much time will it take the person  you'll assign the task to complete it? For each task,  write down who on your team you think is best suited to complete it the fastest. Then visit with each team member  to ask how much time they'd estimate for every one of  their tasks. Step 8: Plan The Scope Of Your Project As A Sprint Backlog Scope helps you define how much work you'll complete in a certain amount of time. It's the big picture of the project. Your marketing project may  have many specifications and stories, so you may need to break the scope  into phases, which agile marketers call  sprints.  Sprints often occur in two-week bursts in which you prioritize a specific number of stories to be completed. Since you estimated the level of effort for each story- and understand how much time each individual needs to contribute- you can realistically plan your sprints and subsequently know your deadline when the project  will be 100% complete. A great way to  show your entire project scope  to your team is with a project schedule- aka sprint backlog. Step 9: Demand  That You Ship On Time You know that your project will fulfill the specifications and stories.  You also know your deadline is realistically achievable. So make sure you publish on time by preventing project thrashing- otherwise known as scope creep and last-minute changes- before you begin executing. Seth Godin has the best advice I've ever seen on this topic. Read  Linch Pin  to get the full scoop- and  for your marketing project management, start here: Set the date when you'll publish. This is when  you'll launch your project no matter what. Involve others in your initiation and planning process and write everyone's ideas down. This is important for your big wigs because, as Seth says, "This is their big chance." Show what you plan to do.  Give them the opportunity to thrash your plan before you start executing. Changes now are alright, but once your team starts executing, this  thrashing  will dramatically impact your deadline. Give them  an opportunity for one final review. Seth says, "Make sure everyone understands that this is the very last chance they have to make the project better." Revise the project blueprint into a final, comprehensive outline. Show your plan to the  big wigs and ask, "If I deliver what you approved, on budget and on time, will you ship it?" Only start executing once you get your yes. No maybes. Then deliver what you promised, thrash-free. This  simple process should prevent scope creep, last-minute modifications, and other nitpicking  with small details because you've nailed the big picture. Execute Your  Marketing Project With A Clear Content Creation Process Step 10: Assign Tasks For Your Upcoming Sprint To Your Team It's finally time for your team to start creating content for your project! You just need to assign them the tasks to complete. The best way to begin is by choosing a marketing project management tool that will help you: Manage your entire team  and easily assign them their specific tasks to complete. Assign specific deadlines for tasks to be completed on specific calendar dates. Automatically notify your team  that  you've assigned them a task to complete. Automatically remind your team as a due date for a task approaches. If you're planning a recurring project- like blog posts or social media campaigns- it's also helpful  to find a tool that helps you create your ideal workflow and save it to reuse on similar projects. Well, it just so happens that is a  marketing project management tool designed to help you collaborate with all of those things. ;) Agile product managers refer to this kind of functionality as a task board. Whether you use to  efficiently manage your process or not,  you're looking for a system to help you: See  which tasks are completed, which should be  in progress, and which are coming up. Understand which tasks are overdue that may cause you to miss your deadlines. Step 11: Communicate With A Tool That Keeps Collaboration In One Place While emails serve nicely as notifications and reminders to help your team get into the system where you manage your projects, they're not so great for managing project communication. That's where it's nice to manage your team communication around the project in the collaboration tool where you manage everything else. There are a few qualifications to make this work for your project: Avoid email to manage your project communication. Email forwards and strings  can miss some replies to sender only, which can cause team members to miss critical information on your projects. Agree as a team  to communicate consistently with the same tools for your specific purpose. This will help you maintain  one version of the truth for all project communication to help the team collaborate more efficiently. Keep your comments, notes, and progress reports in  the same tool where you manage your task board or workflow. This is especially important if you manage multiple projects at once. You can rock that advice with  nearly any  project management tool, but there's one designed to help marketers like you manage their projects better.  It's *ah hem* . Monitor And Control Your Project To Meet Your Deadlines Monitoring and controlling happens at the same time as your team executes the project. Step 12: Hold Daily Scrum Meetings To  Monitor Your Progress Scrum is a daily meeting everyone working in a current sprint attends. These informal touch points are most effective with small teams who are collaborating on completing a story together. You'll lead the touch point  with a simple itinerary with everyone sharing: What they did yesterday to make progress on your sprint. What they're going to do today for your sprint. Any roadblocks that may prevent them from executing. This helps your team stay accountable while giving them the chance to ask for help as needed. As the project manager, it's your job to proactively prevent those roadblocks from happening if you can. Otherwise, it's now your job to react and  remove the obstacles from your team's ability to execute. At each daily scrum, end the touch point by asking, "Who has roadblocks that are already or might prevent you  from executing?" Sometimes, this is when someone will speak up, even after they've already shared their progress reports. Step 13: Manage Your Burn Chart To Estimate How Much Work Is Left In Your Project Your project burn chart is a  graph that  compares your completed work to how many sprints are remaining in the project's scope. Another way to visualize  this is to analyze your percentage of tasks completed. Your marketing calendar shows a handy percentage completion rate for your project: This practice- combined with reviewing which tasks should have been completed in the past but have not been checked off your task board- will help you  keep team members accountable for completing their work and will keep your project on tack to hit your deadline. Agile product management processes often suggest that you  spell out  the definition of done for your project to help the entire team understand when the project is complete. The percentage completion rate is an excellent way to explain this to your team: A  story  is done when you  complete 100% of your tasks. A sprint is done when  you complete 100% of the tasks for the stories that make up the sprint. And a project is done when you complete 100% of the tasks for all of the stories within the sprints that make up the project. Step 14: Fail Fast To  Get Back On Track ASAP Even the best project managers hit snags that  take their team's focus away from the tasks and stories that will fulfill their project's specifications. Those are moments when you, as a project manager, need to step in immediately to get your project back on track. You can do that by identifying whom on your team  needs a guiding hand, and  asking them four simple questions: What happened? Why did this happen? How can we make sure this doesn't happen again? How can we get this project back on track? These questions help your team member identify the issue and the method to solve the problem now and in the future.  You just helped them self-correct! Step 15: Host Sprint Reviews To Celebrate Your Accomplishments Toward Project  Close-Out While you took Seth Godin's advice on getting approval to ship your project on time no matter what, your stakeholders probably want to see the progress you're making as the project continues. That's  exactly what sprint reviews are for. Schedule a half hour touch point at the end of every sprint to review  the stories  you've completed. Gather feedback from those who need to know what's going on. Just remember that you're employing Eric Ries' theory on the minimum viable project. That means you should document what your big wigs are saying, but that will not impact your upcoming sprints  or modify your deadlines because they've already signed off for approval. Later, you can plan the notes you take in this meeting as a post-project sprint to button up the outstanding items after you publish if necessary. However, these modifications aren't in scope for your project now, so you should not change your direction. Make this review fun for everyone- it's a celebration of accumulated hard work with 100% of your tasks done for an entire sprint! Close Your Marketing Project And Move On To The Next Step 16: Host A Retro To Learn From Your Success Your project is done when 100% of the tasks within the  stories that make up your sprints are complete.  Ship it now! There's just one thing left to do... and that's to learn how to improve your  marketing project management process before you initiate your next project. Traditional project management often calls for a post implementation review. It's a meeting where you invite your team to ask them three simple questions: What went well? What went wrong? What could we improve for the next project? Agile product management follows a similar approach, calling their post-project touch point a retrospective. The goal is the same- - but the questions you ask in the meeting vary slightly: What should we start doing? What should we stop doing? What should we continue doing? Combine those two sets of questions together for a 30-minute meeting, and you'll leave with dozens of lessons learned that will help you improve your marketing project management process next time. How Do You Manage Your Marketing Projects? Whether you use as robust of a marketing project management process as this or not, I know you've found at least a few helpful takeaways from this post. If you're ready to manage the execution and monitoring phases better than ever, try ! It's your marketing project management software designed to  get you organized.

Asses whether it is accurate to label the american revolution as a Essay

Asses whether it is accurate to label the american revolution as a political revolution and the french revolution as a social revolution - Essay Example in rebelling against despotic structures and systems were witnessed in Europe and beyond; citizens rose up together to overthrow unpopular tyrannical regimes leading to a complete transformation. U.S and France are among the countries that witnessed remarkable revolutions. As indicated, revolutions can be generated and developed based on social or political grounds or both. The question that has puzzled many is the nature of the revolutions that occurred in America and France; whether they were social or political revolutions. The question is, was the American Revolution a political revolution? What about the French revolution, was it a social revolution? This paper aims at assessing evidence to prove that indeed the American Revolution was a political one while France, on the other hand, experienced social revolution. While there are many similarities in the two revolutions, what stands out is that American upheaval was politically driven unlike the French one that saw an uprising in response to inadequate social order and stability (Editorial Notes, 1959). One thing that distinctly justifies the American Revolution as politically instigated was government instability at that time. The gravity with which demonstrations were organized to overthrow the British regime justifiably attributes this revolution to political causes. The American colonialist sought to scrap the British oppressive systems that levied high taxes from the citizenry. 1776 was the year when Americans said enough was enough for political oppression leading to the transformation of political structures in the country. The French Revolution, however, was primarily based on the poor social structures and systems. Although it had shreds of political motives, the prime reason for effecting change was to revolutionize the existing social order (Cogliano, 2010). The France’s social stratification in three distinct estates brought up feuds. The larger estates that comprised of a large population

Business Policy - British Airways Case Study Example | Topics and Well Written Essays - 7000 words

Business Policy - British Airways - Case Study Example According to the International Air Transport Association, the industry lost up to $8 billion in 2008 which is even greater than what was forecasted previously. The report uses a PESTEL analysis (See PESTEL Analysis: Appendix D) to scan the external environmental structure of the company. The business cycle of British Airways includes several parameters. This is due to the fact that airline industry is characterized by longer business cycle resulting from the lower profitability and for the lower shareholder returns. (Liehr, Nd, page 1). The marketing environment is constantly changing and with every change in the last few years airlines industry is being affected. The demand for the airline industry is highly income elastic. (â€Å"An analysis of British Airways Marketing Environment†, 2008) Thus the rise in the fuel prices last year and recent economic turmoil has affected the airlines industry in huge way as the passengers are avoiding more expensive air travels. According t o a report by Air Transport association of America, the revenue generated from passenger travels for all airlines fell by 19 % during the month of February, 2009 when compared to February 2008. This is the forth consecutive month where loss is being recorded. The business sector, hit badly by the economic crisis are cutting back on their airline trips. British airways having ten flights operating daily between London and New York is among the worst hit. (â€Å"Lucrative Business class air travel hit by crisis†, 2009) The company saw a decline in 8.6 percent in premium traffic and 4.1 percent in non premium. (â€Å"Lucrative Business class air travel hit by crisis†, 2009)   Also there are other factors which are directly affecting the industry. The events like terrorist attacks in the recent past closely linked with the airplanes may be considered as an external factor affecting air traveling. This assumption is based on the fact that these events lead to the introduc tion of strict security norms and regulation from the EU and US, affecting from summer 2006 resulting in a fall of customer traveling confidence.(â€Å"An analysis of British Airways Marketing Environment†, 2008). The intervention of Government rules and regulation were present in the areas of controlling the place of flight, the pricing policy etc. Also there are restrictions in the number and types of baggage that they carry, which ultimately is becoming the restriction on the part of the customers.

See assignment criteria Essay Example | Topics and Well Written Essays - 1000 words - 2

See assignment criteria - Essay Example 173). Because CP results from the damage in the brain, any injury to the brain during its development that happens before, during, immediately after or after a few years of childbirth potentially causes a child to have this condition. The insult to the brain maybe precipitated by anoxia or absence of oxygen, infections, brain malformations, head injuries, and genetic disorders (â€Å"Cerebral Palsy,† 2009, p. 212). These cases may consequence the affected child with mild, moderate or severe affectations. According to Professional Guide to Diseases, the condition appears to be more common in the male children than in females (2009, p. 173). Peacock (2000, p. 20) highlighted the three ways the children may be affected. They may (a) have weak muscles, (b) lack muscle tone in some muscles, or (c) have tightness in their muscles. Each one can exist without the other; in unfortunate cases, however, a child can have all. Other symptoms include inability to do various motor skills such as reaching, crawling, sitting, walking, writing and grasping things. Balance and gait, speech, and eating are also be affected. The child will also be easily fatigued. Due to the existence of these problems, a child faces more challenging issues as he or she grows. Without cerebral palsy, a person can effortlessly maintain an upright position against gravity with less level of tension demanded from the body and the muscle groups involved in such movement. People â€Å"can automatically adjust our position in a coordinated way to balance and move† (Hinchcliffe, 2003, p. 7). Moreover, the brain normally directs the whole body as to how and when it should move. Specific neural signals are sent to specific receptors which in turn enable the muscles to move as intended (Latash, 2008, p. 195). Since there is damage to the brain affecting this task in people with cerebral palsy, there is impairment in the normal function of muscle control and coordination.